Akanksha Barot / What I shipped
Four screens, and what each one had to survive.
Two farmer-facing, two for the people running the operation behind them.
Rebuilt from the products rather than screenshotted, which is why the numbers on them are the real ones and the layouts are the ones that shipped. Every constraint on the home page shows up somewhere in these four: the glare, the two bars of signal, the one wet hand, the several scripts.
FIG. 1 Farmer advisory in Marathi. Price, rainfall, a recommendation and voice playback on one screen, because a farmer checks once and puts the phone away.
Sinnar block4 members
Plot 3 · maizeharvest 12d
Plot 7 · maizepayment
Handover3 lots
Plot 11 · newonboarding
Niphad block9 members
FIG. 2 Field coordination. The day arrives sequenced, with what is outstanding at each stop. Sequencing produced most of the roughly 30 percent productivity gain. The map produced far less.
FIG. 3 Internal operations view. Delivery channel mix is the number that decides the roadmap: 24 percent of advisories reaching farmers by voice is a product constraint, not a statistic.
FIG. 4 What a buyer sees after scanning one code. Every line was produced by someone doing their job. Nobody filled in a compliance form afterwards.
The farmer app, screen by screen
Seven screens a farmer actually moves through.
The advisory app as it is used: diagnose a crop, check what the mandi paid this morning, buy the input, read the forecast, switch the language.
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